Media & Image Consulting
First impressions most often determine what people think of you. Unfortunately if the impression is not a good one there may not be a second chance to change that impression. It may be cast in stone!
In the world of broadcast television, the time a corporate executive gets to explain his or her company’s position on a subject matter may be a few short minutes. Your company may be defending a position. You may be trying to promote a product or idea. You may be faced with answering some tough questions from a very aggressive interviewer—or you might be caught in an animated debate with another person who has a different point of view.
How do you handle these situations when every minute and second counts?
Julian Phillips, news anchor and former host on the Fox News Channel can develop plans and strategies to help your executives maximize their potential preparing for broadcast interviews.
With more than two decades in the business, Phillips has interviewed politicians like former President Bill Clinton, Rudolph Giuliani, N.Y.C. Mayor Michael Bloomberg and John McCain to name just a few. A three-time Emmy award winner and nine-time nominee, Phillips has hosted 3 talk shows and was the winner of the New York State Broadcasters Award for the Best Public Affairs series for his work as host of Best Talk on WPIX-TV.
With the use of a television studio, executives are prepared and coached before they appear on the screen. Mock interviews are produced and the executive is faced with an array of questions that might come up in the actual situation.
Emphasis is placed on how to answer questions, how much time should be devoted to questions—and sometimes equally as important—what to wear for a television interview!
Preparation is critical to success! As a veteran street reporter, anchor and talk show host in New York City, the # 1 market in the country, there is no scenario dealing with the art of the interview Phillips has not encountered.
Make your first impression count! Make Phillips Media Strategies a part of your team! Contact Julian for more information. |
